Browsed by
Tag: jason calacanis

The Big Blogging Secret – Linkbaiting

The Big Blogging Secret – Linkbaiting

I was listening to This Week in Tech with Leo Laporte yesterday (Twit 171 – The Lemondrop Kid) which featured appearances by Jason Calicanis, Andrew Horowitz, and Geoff Smith.  At some point Laporte asked Calacanis about his decision to stop blogging (he hasn’t really stopped, but he has drastically cut back) and Jason said he’d realized that being at the top of the blog food chain, the return on value wasn’t there for him.  (I am paraphrasing here, and not directly quoting him.)…

Read More Read More

Twitter, FriendFeed and Overexposure of the Personal Brand

Twitter, FriendFeed and Overexposure of the Personal Brand

I’ve said it before, but this post especially requires that I state it clearly again: I am a New England Yankee. That means that I possibly have a heightened sense of propriety and generally would consider a lot of things marketing-wise as crossing the line that some of you might not have a problem with. I’m noticing lately that a lot of marketing types are spending a lot of time on micro-blogging tools such as Twitter, FriendFeed (the new darling),…

Read More Read More

Value for the Few

Value for the Few

Mukund Mohan had a great post hitting on the comment by Jason Calacanis: “An absolute idiot with 10-20M users can make a ton of money. So, get to tens of millions of users and forget about money.” Mukund points out that while Linked In has the 10 million users Jason mentions, but it provides very little value to most of the members. I’d even go one further in saying that many of us see it as a total drag. I…

Read More Read More