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Tag: signal to noise ratio

Twitter, FriendFeed and Overexposure of the Personal Brand

Twitter, FriendFeed and Overexposure of the Personal Brand

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I’ve said it before, but this post especially requires that I state it clearly again: I am a New England Yankee. That means that I possibly have a heightened sense of propriety and generally would consider a lot of things marketing-wise as crossing the line that some of you might not have a problem with. I’m noticing lately that a lot of marketing types are spending a lot of time on micro-blogging tools such as Twitter, FriendFeed (the new darling),…

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Thoughts after a week of Twitter

Thoughts after a week of Twitter

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After slapping Twitter around for the past year, I thought it was about time for me to shut my mouth and actually try it. So after a week, here are my initial impressions. First off, communications through Twitter are by their nature somewhat superfluous. I’ve really only had one discussion that’s actually meant anything. My impression is that it’s basically the Internet equivalent of the CB Radio. That doesn’t mean it’s a bad thing. The means of communication is totally…

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