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Tag: social media 101

Social Media Community Building 101 – The Right Domain Name

Social Media Community Building 101 – The Right Domain Name

<This is part 3 in my series on Social Media Community Building.  You will find all of my pieces on this subject by checking out this tag: Social Media 101. Disclosure: this post is about selecting and buying domain names.  I work for a company that owns the largest aftermarket domain name listing service in the world, Namemedia, although that is not what I do for them. > One of the key points you need to consider when you are…

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Social Media Community Building 101 – The Team

Social Media Community Building 101 – The Team

So you’ve got the basics set, having a general plan ready to go (you did read the first article in this series, right?).  Now it’s time to nail down another important aspect of your little project: the community team.  Again, we’re going to have some choices to make, and each one comes with it’s own set of baggage. Partner – give up equity in your project and pay the team member with an ownership stake.  This helps to properly motivate…

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Social Media Community Building 101 – The Starting Points

Social Media Community Building 101 – The Starting Points

(This is part 2 of an on going series of posts on Social Media.  If you didn’t see my first post, in which I define Social Media is, I emplore you to start there  now.  All the posts in this series will be tagged “Social Media 101” so you can find them easily.) Starting a new community is a fairly daunting task. In this post, I’ll point you to some initial steps that will help you along your way towards…

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Social Media, Social (Media) Marketing and Where the Difference Lies…

Social Media, Social (Media) Marketing and Where the Difference Lies…

I’ve finally put my finger on what it is that’s been chaffing my britches about the new found popularity of Social Media; that is most people are using the wrong term.  They’re not talking about Social Media, they’re talking about  Social Media Marketing. I’m sure a lot of you are saying the same thing right now: “What the heck gives this bozo the right to define what is and what is not Social Media?” Let me answer that for you….

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