Another landmark online media move today by the New York Times – they’ve posted their first online video Obituary, for former columnist Art Buchwald, that includes an interview with the deceased about his life (and death).

This is one of the areas where newspapers have the upper hand – they’ve got the talent to produce and the access to the players to do something more with an obit, or any story.  Bloggers may beat them to the punch but they can afford to wait if they *do it right*. 

You can read more about the project, which is called “The Last Word” in Editor and Publisher here.