Browsed by
Category: Personal

Social Media – Participation Rates Much Lower Than We Thought…

Social Media – Participation Rates Much Lower Than We Thought…

Comments 2 comments

Jeremiah Owyang from Forrester has a great post up entitled ” Why Some Don’t Need to Join the Conversation“. The basic premise is that even though social media has been so very hot in the past year or two, actual participation by users remains at a relatively low percentage of overall visitors. To prove my point, let’s start with data: In most markets, (even youth) there are no bars that span 100% for creators. In fact, 18-24 year olds in…

Read More Read More

Twitter, FriendFeed and Overexposure of the Personal Brand

Twitter, FriendFeed and Overexposure of the Personal Brand

Comments 1 comment

I’ve said it before, but this post especially requires that I state it clearly again: I am a New England Yankee. That means that I possibly have a heightened sense of propriety and generally would consider a lot of things marketing-wise as crossing the line that some of you might not have a problem with. I’m noticing lately that a lot of marketing types are spending a lot of time on micro-blogging tools such as Twitter, FriendFeed (the new darling),…

Read More Read More

Steve Rubel: A Perfect Storm for Print Media?

Steve Rubel: A Perfect Storm for Print Media?

Comments 0 Comment

It’s getting to the point of irrelevance…but yet another good piece with yet another reason print media is doomed…this time from Steve Rubel at Micropersuation (and Edelman Digital). Consider this a rather simplistic theory for a Saturday morning. However, it’s my view that – as if they didn’t have enough to worry about – newspaper and magazine publishers may see a perfect storm accelerate if gas prices continue to escalate. There are three factors at work here – some go…

Read More Read More

Harvard Business Review Criticizes “Long Tail”

Harvard Business Review Criticizes “Long Tail”

Comments 2 comments

Yup, apparently the fine folks at the Harvard Business Review have been looking, and the mantra of web marketing, “The Long Tail” apparently may be long, but it’s also very flat, almost impossible to monetize and it smells really bad (okay, maybe it doesn’t actually smell…). The patterns that emerge in my research suggest that we won’t soon leave what Anderson calls “the water cooler era.” These patterns are far from new: They were described by William McPhee in the…

Read More Read More

WordPress Security 101

WordPress Security 101

Comments 2 comments

Last Wednesday I delivered a presentation entitled “WordPress Security 101” which got the discussions started in earnest about WordPress Security among our team. | View | Upload your own Here are the takeaways: Keep your blog up to date Don’t use plugins that aren’t in general public use unless you know who wrote them or have thoroughly reviewed the code Forms for reader upload/feedback are the single biggest point of attack – be sure if you code one you use…

Read More Read More

Performance Review Season

Performance Review Season

Comments 0 Comment

Have some fun, when asked for your accomplishments this year, send these to your manager: Successfully engineered soft landing of Phoenix Space Craft on Mars.  Monetized image feed via Nasa website, singlehandedly allowing corporation to double revenue projections. Developed and released vaccine for AIDS, saving millions of lives in the African subcontinent alone. Developed plan for World Peace, which will be implemented in 3rd quarter this year. Successfully attained copyright for the word “The” allowing the company to profit from…

Read More Read More

My IPhone is a Brick

My IPhone is a Brick

Comments 0 Comment

Accidentally plugged my Iphone into the charger for my IPod and I came back to find the ominous message “Your IPhone is not working properly – contact http://apple.com/support – at which point the battery died, the screen went black and I rejoined the ranks of the unconnected. So if you’re trying to reach me, your options are extremely limited right now.  I’m headed the Apple store this evening to try to get it fixed. General stuff from the weekend: What…

Read More Read More

Another Cahill in the Press

Another Cahill in the Press

Comments 0 Comment

My daughter’s third grade class, taught by Ms. Lynne Bannon, has been writing pen pal letters for the whole year with the Sutton Senior Center. Monday, they got to meet their pen pals. NECN carried the story on the television and has posted the video on the web. The girl in the video at the beginning of the story and featured throughout, is none other than the vivacious and talented MacKenzie Cahill, my 9 year old daughter. I’m so proud!