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Category: Personal

Microsoft to Launch Google Analytics-Type Metrics Service

Microsoft to Launch Google Analytics-Type Metrics Service

Dave Naylor of ‘Can’t Beat a Good Rank’ has screenshots of the new Microsoft ‘Gatineau’ web traffic analytics tool on his blog.  It’s interesting that this late in the game, Microsoft believes they can make an impact.  Then throw in the fact that Google is giving the service away for free, and one’s got to question where the profit could possibly come from. Heather Havenstein has a post up at Computerworld about the new tool, which should launch late this…

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Social Networking and Business – Is it worth the effort?

Social Networking and Business – Is it worth the effort?

John Clark posts on effective-internet-marketing-blog.com on Social Networking and Business…  If you do not allow your people an area to link into you, your group will start to get smaller because there will be one of your competitors who will. This does not exclude any business that exchanges money for its goods or services. We need to realize that things are with out doubt changing for Marketers today.  We need to embrace social networking, and so many other things, just…

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Google Bids on Wireless

Google Bids on Wireless

Google announced that they will bid at least 4.6 billion for the so called 700  mhz wireless block that is to be made available for wireless providers, according to the FT today. This move is particularly interesting, considering this passage from the FT article: The winning bidder for part of the spectrum would be required to adopt “open access” provisions that would let customers use any handset and access any internet service over the network, without needing the approval of…

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Ask Not For Whom The Blog Is Updated…

Ask Not For Whom The Blog Is Updated…

Since we started this blog, I’ve had a bit of a quandry.  While a good portion of the work we do at Vario is with technology companies, we also do a fair amount of work with small businesses.  The blog has done really been tremendous at bringing in traffic to our site, and many of our corporate customers site the blog as one of the reasons they contacted us. But the small businesses…the blog may have many posts directed at…

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Churbuck Named Top Ten Client Side Marketing Blogger

Churbuck Named Top Ten Client Side Marketing Blogger

Congratulations go out to David Churbuck on being named by Peter Kim at Forrester as one of the top Client-Side Marketing Bloggers.  A great honor for a great blog.  Even if he does have an annoying habit of hosing it on a regular basis with the widget of the week. 😉 (Disclosure: I handle some of the web masterly-like stuff for David, most recently his server move and the upgrade to the latest greatest WordPress). Here’s the full list, many…

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Linkfarms Not Worth It…

Linkfarms Not Worth It…

I had an interesting call the other day from a local coffee shop/signmaker/fax shop/web design firm.  They wanted to sell me a link in their “link farm” for $75. Wikipedia on Link Farms: A link farm is a form of spamming the index of a search engine (sometimes called spamexing or spamdexing). Other link exchange systems are designed to allow individual websites to selectively exchange links with other relevant websites and are not considered a form of spamdexing. Okay, these…

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Friday Music Video: Jimi Hendrix at Monterey Pop

Friday Music Video: Jimi Hendrix at Monterey Pop

Jimi Hendrix live at the Monterey Pop Festival, June 18, 1967.  A seminal music event, and the real breaking point for Jimi.  There probably isn’t better live video footage of him available.  Enjoy… Dig Deeper: Wikipedia Entry: Jimi Hendrix Wikipedia Entry: Monterey Pop Festival

Google Analytics Update Coming & Overview Video

Google Analytics Update Coming & Overview Video

The Google Analytics Blog posted an announcement that the Google Analytics Interface will be updated on July 18, which is the final phase of their V2 update that began in May. They’ll be rolling out some other new bits, and for those of you that haven’t been working with it, here’s an overview. Fast Implementation – just cut and paste javascript into your page.  This really isn’t a new feature, but they’ve got to mention it as it’s a big…

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R&R Rubbish & Remodeling Live

R&R Rubbish & Remodeling Live

RRRubbish.com, the top quality rubbish removal and remodeling contractor in Central Massachusetts has gone live with a new website design by Vario Creative.  The phase one of this job included a new tableless css design, local search optimization and Google Analytics integration. Vario Blog readers will note some of the features of the site as items I’ve been touting for sometime as must haves for small business websites.  First off, the project gallery (customer editable, of course)  is rotating images…

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