All Things Cahill

The WSJ reports that the Boston Globe has really pulled down the financials at the NYT.  BG ad revenue is off 10.4% for Q2 and 7.8% for Q1 – with August showing a 15.7% drop… 

Another great bit from Mediapost.com

BusinessWeek’s article “Web Numbers – What’s Real?” provokes an interesting discussion.  Again we’re asking what is a true measure of web readership.  They make several good points, particularly about things like AJAX, which wreck the model for traditional analytics.  But they really head down the drain when they get into talking about analytics apps, then make the following statement:

Read the article on  Mediapost.com As I wrote the other day in my post “Rob O’Regan and Fake Blogging Across America” Edelman PR has gotten themselves into a “spot of trouble” over fake blogs they’ve… 

This one is right on the money – a must read for online community site owners (thanks to Steve Yelvington for the pointer).

David Churbuck had a great post about domain squatters today, which is definitely a must read…he calls it the “bottom of the online marketing barrel.”

It’s a bigger issue…if you have children.

I sat last weekend next to my daughters, 7 & 8, as they surfed.  At that age, spelling isn’t exactly a strong point.  As they moved around the heavily branded sites they like, such as http://www.postopia.com (Post Cereal), bratz.com, barbie.com, disney.com, they often mispelled the url.  Each time I had to interject “STOP”…

I’ve been doing some screenshotting of sites and I’ve found most sites that use CSS (like all Vario sites) will require a review prior to the final release of IE 7 later this month.  We… 

AssistingYourSmallBusiness.com is now live – if you’re a small business owner, or you do business with small businesses, you should take a look. The premise of the site is to provide a network of businesses… 

Fake Blogging Across America

Rob O’Regan, former Editor in Chief of CMO Magazine (which had it’s plug pulled in January) posted to his (brand new) blog Magnosticism this week about a couple who have blogged their way across the country in an RV staying at Walmart parking lots (which is one of the little quirks of Walmart, RV’s are welcome over night).  The rub is, they were sponsored by Edelman, the “global PR firm” at the behest of Walmart itself. 

All the planning and preparation in the world can’t keep bad things from happening.  It’s a part of life.  That’s why flexibility is key.  Adapt, change, modify and ultimately do what you need to survive – that is the skill we need.

For example, read this post about a boating mishap while tuna fishing last season.  Hair raising stuff, but also testimony to the need for flexibility. 

If you contact your customers via email extensively like I do, you should really think about how you set up your email signature.  Personally, email is one of my primary means of contact, so it’s…