Quick Clicks – Monday

Quick Clicks – Monday

I’ve got a lot going on today, but wanted to share a few links and provide a few quick comments. Kinetic Ideas on Marketing Through Social and Business Networks And some powerful traffic drivers that you may not have considered are the social networking sites. MySpace is not just for teenagers and Facebook is not just for college students. There are many celebrities, politicians, and business professionals who are leveraging the traffic that these types of sites can bring. I…

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Steve Rubel on the Cut and Paste Web

Steve Rubel on the Cut and Paste Web

I love the smell of disruptive technology in the morning…;-) Steve Rubel posted back on August 20 that the next disruptive development for large traffic sites will be the Cut and Paste Web…a place where our content truly becomes separated from our delivery means. A place where it is mixed, folded and mutilated by all manner of APIs (*application protocol interfaces), RSS Feeds, PageFlake-type clipping services, web services and all kinds of neat bits of content delivery/repurposing technology that we…

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Social Media Is…

Social Media Is…

For anyone that hasn’t really figured out social media yet, Lee White posted this nice quick Powerpoint deck on SlideShare… (note: I had wrongly attributed this – Lee White is the video creator! – sorry)

The Promise Unfulfilled – Corporate Intranets

The Promise Unfulfilled – Corporate Intranets

I was talking with Chris Murray yesterday and the subject of the woeful state of corporate Intranets came up. First, let’s think a little about what a Corporate Intranet should be…starting from this via Wikipedia: Briefly, an intranet can be understood as “a private version of the Internet,” or as a version of the Internet confined to an organization. The promise of the Intranet is that it will give us an easy means to communicate within our companies, using many…

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Steve Yelvington on the AP/Google Deal

Steve Yelvington on the AP/Google Deal

Steve Yelvington weighed in on the Google/AP deal the other day, and as usual, he’s got something good to add to the discussion. (We’ve previously discussed this here…) Local news websites are under tremendous pressure to build audience. Having generic AP content isn’t an effective way to do that, so they’re turning to blogging, photo galleries, social networking tools and databases of local information. At some point, wire copy is not merely of low value, it’s of negative value. Local…

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Jeff Cornwall on the Power of the Business Card

Jeff Cornwall on the Power of the Business Card

We’ve covered it here before…here and here and here…the business card is often the first tangible thing people see of your business, and they will make judgments about your business based on that. Jeff Cornwall of Belmont University and The Entrepreneurial Mind Blog covers this very subject today. His excellent list (go to his post here to read the full explanations…) – Never cut corners. – Pay attention to the little things. – Include all critical data, but none that…

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The Effect of the Business Blog

The Effect of the Business Blog

We started blogging here about a year ago. The idea was simple, we wanted more traffic coming in to the site, and we assumed that even though most of the traffic to a blog wouldn’t actually be customers, there’d be some. So now, a year later, we can look back and make some broad assertions, with data that actually backs it up. First off, over the past 30 days, we’ve had 1,283 unique users. The same 30 day period last…

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Ownership of the Steak Bomb

Ownership of the Steak Bomb

A sub shop in Derry, NH is trying to claim ownership of the term “Steak Bomb” via a trademark petition now before the US Patent Office. You can read all about it at wmur.com. (I picked this up off a post by Firefly on the Reel-Time Forum – thanks…) My thoughts on the subject: They’re not claiming to be the originator, just that its long been the focus of their business. In fact their chief competitor was in business and…

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