I love telemarketers. You see, I just don’t get to talk to enough people during the course of the day, and I find it truly exciting to talk to someone who doesn’t have a clue about the product they are selling, and knows even less about the people they are trying to sell it to. Case in point: the other day I was taking one of my very infrequent days off, which I happened to put me about 30 miles…
David Churbuck from Lenovo comes up with yet another must read that defines a brand new aspect of new marketing: Social Media Measurement. Social Media Management — a term that acknowledges that our audience is far more than bloggers, but includes forums, twitters, Facebookians ….. Overall performance is judged on an index of overall trend of positive vs. negative posts, while the second resolves down to one of those metrics that marketers love: Net Promoter Score programs are more complex…
I am most decidedly not a horticulture expert. But, I do look forward every year to the first vine ripened Big Boy Tomato from the Cahill Garden (which is actually spread about the yard, in any spot where I was able to get a blade in the rock infested soil…). You see, the first vine ripened Big Boy Tomato means one thing: it’s tomato sandwich time. There’s nothing like a couple slices of homegrown tomato with mayonnaise and possibly a…
There’s a great post on Apogee Search Marketing Blog dissecting the reasons they believe that Mahalo won’t work. I’ve been following Mahalo for a while and I’ve got to admit, there are some rather pointed criticisms there. First, this from the FAQ at Mahalo – a user vetted search service brought to us by Jason Calacanis: Mahalo is the world’s first human-powered search engine powered by an enthusiastic and energetic group of Guides. Our Guides spend their days searching, filtering…
It’s been 2 years since my boat mishap in Buzzards Bay. Lots of changes, and and lots to look forward to. As with every year, I caught Jacob Kasper, my companion that day, on IM and we caught up on the events of the past year. He’s gotten married, and is his wife is expecting a child – big congratulations to them! I’ve set a goal for myself of getting another (note that I do not say new) boat. I’ll…
How do you get information about local businesses if you’re mega-search-asaurus? Pay people to go around and collect the information for you! Google has put a bounty on local search results. They are asking people to go to local businesses, find out when their open, what payment options they take, and perhaps click a couple digital photos, then tell them a little about Adwords, Google Maps, etc. It seems like a great way for someone to earn a little extra…
Boston.com has an interesting bit on it’s Ask Dr. Knowledge section today, asking whether there is a big difference between the shaken and the stirred martini. The answer is surprising: yes! Apparently researchers at University of Western Ontario in Canada have shown that the shaken martini (my preferred method…tip of the hat to JB…) helps to increase it’s antioxidant properties. They studied the martinis’ ability to deactivate hydrogen peroxide — the stuff that’s used to bleach hair and teeth, or…
Why not? According to the AP via Forbes.com, Google has started offering paid storage services online. Web search and Internet services company Google Inc. on Friday began selling expanded online storage, targeted for users with large picture, music or video file collections. The prices range from $20 per year for 6 gigabytes of online storage; $75 per year for 25 gigabytes of storage; $250 per year for 100 gigabytes of storage; and $500 per year for 250 gigabytes of storage….
I’ve been saying for a long time that I’m not interested in providing minute by minute detail on what I do, via Twitter, my E-Z Pass, the gps in my phone or anything else. I don’t need everyone to know how many trips I take the the bathroom, and I honestly don’t want a boss, or even my wife to have access to every little place I go during the course of the day. I’ll say this: I’m not an…
Earlier in the week, the New York Times put the “Times Select” subscription website out of our collective misery (from Silicon Alley Insider via David Churbuck) . That left WSJ.com as the last successful subscription newspaper site (in the US market). Now this word from Reuters: LONDON (Reuters) – News Corp.’s Rupert Murdoch has said he might make the Wall Street Journal’s Web site free, a shift that could compel Pearson to do the same with the online version of…